I created Haum’s logo and visual identity with a focus on simplicity, balance, and calm. The design paired natural tones with clean, modern typography to reflect mindfulness in an approachable way. Beyond digital branding, I designed supporting print materials like business cards, punch passes, and other touchpoints that gave the studio a cohesive, professional presence both online and off.I built and managed Haum’s website, crafting the copy, layout, and user flow to reflect the studio’s welcoming energy while making it easy for clients to learn about classes and memberships. On social media, I developed a cohesive content strategy, designed graphics, and wrote posts to promote events, grow awareness, and drive memberships. Together, these digital touchpoints created a consistent brand presence and extended the studio’s reach beyond its physical space.

I designed and built the studio’s website to highlight classes, memberships, and the Haum philosophy, making it easy for people to connect with us. On social, I handled content strategy, graphics, and copywriting to promote events and drive memberships, extending the brand’s reach beyond the studio walls. Together, these efforts gave Haum a consistent and authentic voice across every platform.